Privacy policy

Last updated: November 1, 2026

Merrykin ("we", "us") runs merrykin.com, a store for personalized gifts, apparel and Wobbly Crayon Books coloring books, based in London, Ontario, Canada. This policy explains what personal information we collect, why, who we share it with, and the choices you have. Our store runs on Shopify.

What we collect

  • Contact and order details: your name, email, phone, billing and shipping address, and what you order.
  • Payment details: handled by our payment processors (such as Shopify Payments). We never see or store your full card number.
  • Personalization details: the names, quotes, photos and choices you enter to personalize a product, including your child's name and photo when you add them.
  • Messages: what you send us by email or our contact form.
  • Device and usage data: IP address, browser, device and pages viewed, collected through cookies and similar tools.

Photos and personalization

When you upload a photo, we use it only to create your design, show you a watermarked preview and print your order.

  • Your photo is sent to our AI image provider, Google, through the paid Gemini API (a business service, not the free Gemini app), to turn it into a cartoon or illustration. We use this provider only to make your design.
  • Under Google's paid API terms, Google does not use your photo, our instructions or the design it returns to improve its products or train its AI models. Google keeps them only for a limited time to detect and prevent misuse of its service.
  • Your approved design is sent to our print partners, Gelato (ornaments, mugs), Printify (apparel, pencil cases) and Lulu (printed books), to make and ship your item.
  • Photos and previews are stored on Cloudflare, our hosting provider.
  • Uploaded photos and previews you don't use are deleted automatically after 30 days. The print file for an order is kept only as long as we need it to fulfil the order and handle a replacement.
  • We don't use your photos or your child's name for advertising, we don't use them to train AI models, and we don't sell them.

Please only upload photos you have the right to use. If a photo shows other people, you confirm they (or their parent or guardian) are okay with it.

Children's information

Our store is for adults. We don't knowingly collect personal information directly from children. A child's name or photo is only ever provided by a parent, guardian or other adult buying a gift, and we use it only to make that order. To have it deleted sooner, email hello@merrykin.com.

How we use your information

  • To make, ship and support your order, including replacements.
  • To send order updates and answer your questions.
  • To send marketing emails, only if you sign up. Every marketing email has an unsubscribe link.
  • To run, secure and improve the store, and to prevent fraud.
  • To meet our legal, tax and accounting obligations.

Who we share it with

We share only what each company needs to do its job:

  • Shopify: hosts the store, checkout and customer records.
  • Payment processors: take payment and check for fraud.
  • Google (paid Gemini API): creates designs from uploaded photos. It does not use them to train its AI models.
  • Cloudflare: stores photos, previews and print files.
  • Gelato, Printify and Lulu, and their print facilities and carriers: make and deliver your order. They receive your name, shipping address and the print file.
  • Email and review tools: send order emails, newsletters and review requests.
  • Advertising partners such as Meta and TikTok, where we use them: measure our ads using cookies or pixels. You can opt out of targeted advertising here.
  • Authorities: where the law requires it.

We don't sell your personal information for money. Some of these companies are in the United States or other countries, so your information may be stored or processed outside the country where you live.

Cookies

We use cookies to keep your cart working, remember your settings, understand how the store is used and, where you allow it, measure ads. You can control cookies in your browser and through our cookie banner. We honour the Global Privacy Control signal as an opt-out of targeted advertising.

How long we keep it

  • Uploaded photos and unused previews: 30 days.
  • Order records: as long as tax and accounting law requires (usually 6 to 7 years).
  • Marketing contacts: until you unsubscribe.

Your rights

Depending on where you live (including Canada under PIPEDA and Quebec Law 25, and US states such as California), you can ask to see the personal information we hold about you, correct it, delete it, get a copy of it, opt out of targeted advertising and marketing emails, or withdraw your consent.

Email hello@merrykin.com and we'll reply within 30 days. We may need to confirm your identity first. We won't treat you differently for using these rights.

Security

We use HTTPS, access controls and trusted providers to protect your information. No system is perfectly secure, so please email us if you think something is wrong.

Changes

If we change this policy, we'll post the new version here and update the date at the top.

Contact

Privacy questions or requests: hello@merrykin.com. Merrykin, London, Ontario, Canada. If you're not satisfied with our answer, you can complain to the Office of the Privacy Commissioner of Canada or the privacy regulator where you live.